The Influence of Staple Food Prices on the Purchasing Power of the Community in Wayame Village RT/RW 007/004

Pengaruh Harga Bahan Pokok Terhadap Daya Beli Masyarakat di Desa Wayame Rt/Rw 007/004

  • Auvia Anissa Pendidikan Ekonomi Universitas Pattimura
  • Josef Papilaya Pendidikan Ekonomi Universitas Pattimura
  • Francisca Riconita Sinay Pendidikan Ekonomi Universitas Pattimura
Keywords: Price, Purchasing Power, Linear Regression, Staple Goods, Price Stability

Abstract

The price of staple goods plays a crucial role in determining consumer purchasing power, especially in areas where economic conditions depend on market price stability. This study aims to analyze the effect of staple food prices on the purchasing power of the community in Wayame Village RT/RW 007/004. The research method employed a quantitative approach using simple linear regression analysis to measure the relationship between staple food prices (independent variable) and purchasing power (dependent variable). Primary data was collected through questionnaires distributed to 72 respondents, while secondary data was obtained from relevant sources such as statistical reports and previous research. The results indicate that prices significantly influence purchasing power, with a regression coefficient of 0.356, meaning that an increase of one unit in price results in a 0.356 unit increase in purchasing power. The t-value of 5.291 and significance level (Sig.) of 0.000 confirm that price has a significant effect on purchasing power (p < 0.05). Additionally, the correlation coefficient (R) of 0.534 suggests a moderate positive relationship between price and purchasing power. Meanwhile, the R Square value of 0.286 indicates that 28.6% of the variability in purchasing power can be explained by price, while 71.4% is influenced by other factors not analyzed in this study. These findings suggest that competitive and stable prices can enhance purchasing power, whereas significant price increases may reduce people's ability to meet their basic needs. Therefore, sellers should set prices that align with consumer purchasing power, while government intervention is necessary to monitor and stabilize staple food prices through policies that support economic stability.

Downloads

Download data is not yet available.

References

Basri, H., Nurdin, N., Fahmi, A., & Albetris, A. (2022). Faktor-Faktor yang Mempengaruhi Pendapatan Masyarakat di Sekitar Kawasan Kurma Indonesia. Ekonomis: Journal of Economics and Business, 6(1), 359. https://doi.org/10.33087/ekonomis.v6i1.525
Cardia, D. I. N. R., Santika, I. W., & Respati, N. N. R. (2019). Pengaruh Kualitas Produk, Harga, Dan Promosi Terhadap Loyalitas Pelanggan. E-Jurnal Manajemen Universitas Udayana, 8(11), 6762. https://doi.org/10.24843/ejmunud.2019.v08.i11.p19
Febianti, Y. N. (2015). Penawaran Dalam Ekonomi Mikro. In Jurnal Edunomic (Vol. 3, Issue 1, pp. 159–167).
Harahap, A. N. (2024). Analisis Dampak Kebijakan Pengendalian Harga Pangan Terhadap Daya Beli Masyarakat ( Studi Kasus Pasar Tradisional Di Kabupaten Labuhan Batu Selatan ). 8(3), 956–968. https://doi.org/10.29408/jpek.v8i3.27721
Haryani, H., Widya F, A., & Septiani, N. (2023). Pengaruh Kenaikan Harga Telur Terhadap Daya Beli Masyarakat Di Tangerang. Ijacc, 4(1), 57–66. https://doi.org/10.33050/ijacc.v4i1.2676
Indriaty, L., Mulya, F. R. Q., Tjiu, H., Santy, S., Susiani, S., & Akbar, A. (2023). Pengaruh Pendapatan Dan Harga Terhadap Daya Beli Masyarakat. Jurnal Manajemen Dan Bisnis, 7(1), 20–23. https://doi.org/10.55264/jumabis.v7i1.98
Latif, A., & Dai, N. H. (2025). Implementasi Pemehaman Konsumsi dalam Ekonomi Islam Terhadap Permintaan Barang dan Jasa Mahasiswa Jurusan Ekonomi Syariah IAIN Gorontalo. Jurnal Spektrum Ekonomi, 8(1), 35–43.
Prayogo, D., & Sukim, S. (2021). Determinan Daya Beli Masyarakat Indonesia Selama Pandemi Covid-19 Tahun 2020. Seminar Nasional Official Statistics, 2021(1), 631–640. https://doi.org/10.34123/semnasoffstat.v2021i1.987
Pungutan, S., Pajak, D., Bermotor, K., Samsat, K., Perspektif, P., & Islam, E. (2023). Analisis Pengaruh Strategi Penetapan Harga. 2(1), 14–27.
Purnomo, E., Aini, Y., & Makmur. (2016). Lokasi Terhadap Minat Beli Konsumen Dalam Membeli Beras Lokal ( Studi Kasus Desa Rambah Utama ). 5–28.
Saputro, C., & Ayuniyyah, Q. (2024). Permintaan dan Penawaran dalam Ekonomi Mikro Demand and Supply in Microeconomics. Jurnal Ilmiah Pascasarjana, 4, 184–194. https://doi.org/10.32832/djip-uika.v14i2.16867
Sugiyanto, S. (2009). Dampak Keberadaan Pasar Modern Terhadap Pedagang Pasar Tradisional. DiE: Jurnal Ilmu Ekonomi Dan Manajemen, 5(4), 97–115. https://doi.org/10.30996/die.v5i4.84
Sunardi, Roby Ikfilana, & Ach. Imam Ali Bustomi. (2022). Dampak Kenaikan Harga Barangterhadap Ekonomi Masyarakat. Unuja, 1(1), 453–462.
Yasa, I. K. O. A., & Arka, S. (2015). Pengaruh Pertumbuhan Ekonomi dan Disparitas Pendapatan Antardaerah Terhadap Kesejahteraan Masyarakat Provinsi Bali. Jurnal Ekonomi Kuantitatif Terapan, 8(1), 63–71.
Published
2025-03-11
How to Cite
Anissa, A., Papilaya, J., & Sinay, F. (2025). The Influence of Staple Food Prices on the Purchasing Power of the Community in Wayame Village RT/RW 007/004. JENDELA PENGETAHUAN, 18(2), 311-320. https://doi.org/10.30598/jp18iss2pp311-320
Section
Articles