Website Creation for Social Forestry Business Group (KUPS) Register Lima and Training on Its Utilization in Supporting Marketing of Agroforestry Coffee Products

Pembuatan Website Kelompok Usaha Perhutanan Sosial (KUPS) Register Lima dan Pelatihan Pemanfaatannya dalam Mendukung Pemasaran Produk Kopi Agroforestry

  • Yusran Panca Putra Program Studi Sistem Informasi, Universitas Bengkulu
  • Hefri Oktoyoki Program Studi Kehutanan, Universitas Bengkulu
  • Mela Faradik Program Studi Kehutanan, Universitas Bengkulu
  • Maria Paulina Program Studi Kehutanan, Universitas Bengkulu
Keywords: Coffee, Agroforestry, Digital Marketing, KUPS Register, Website

Abstract

Training on the use and creation of websites for Social Forestry Business Groups (KUPS) has the main objective of empowering KUPS members in managing and utilizing online platforms as effective marketing tools. With a focus on agroforestry coffee marketing, this training aims to increase visibility and market access for KUPS products. The methods used are: 1) Designing and creating the Website; 2) conducting training on website management and utilization for KUPS Register Lima members in Tebat Village, Pulau Rejang Lebong. The results of the community service show that this training has had a positive impact on members' marketing capabilities, supported local economic growth, and overall strengthened KUPS's contribution to the agroforestry sector.

Downloads

Download data is not yet available.
Published
2024-01-07
How to Cite
Putra, Y., Oktoyoki, H., Faradik, M., & Paulina, M. (2024). Website Creation for Social Forestry Business Group (KUPS) Register Lima and Training on Its Utilization in Supporting Marketing of Agroforestry Coffee Products. Jurnal Pengabdian Arumbai, 1(2), 79-83. https://doi.org/10.30598/arumbai.vol1.iss2.pp79-83
Section
Articles