Optimalisasi Kualitas Pelayanan Jasa Menggunakan Metode Service Quality dan TRIZ

  • Imelda Christy Poceratu Universitas Pattimura
  • Ivonny Y Rahanra Program Ilmu Administrasi Negara, Universitas Patimura
  • Jelly Lekatompessy Universitas Pattimura
Keywords: Service quality, SERVQUAL, TRIZ

Abstract

This study aims to measure the quality of service of Health Center X towards customer satisfaction and analyze the improvement of service quality of Health Center X towards customer satisfaction based on the Servqual method and develop improvements that can be made to improve service quality using the TRIZ method. The results of the analysis showed that there were 19 negative gaps with 5 attributes that had the largest gap values, including the politeness of officers in serving patients, the attention of officers to customer needs, the accuracy of officers in checking patient conditions, officers having enough time for patient consultations, and comfortable and beautiful health center rooms. The focus of improvements to be developed by Health Center X is that officers help customers by directly handling customer requests or solving customer problems, patient examinations are carried out carefully and seriously so that mistakes do not occur, doctors provide more time and attention to patients, even the latest information about the development of the patient's condition must be conveyed directly by the doctor to the patient, even changing the layout of the benches which were initially too close together when sitting and prone to contact with others, replacing facilities that are not suitable for use or repaired and adding entertainment facilities such as TV and adding decorations such as placing plants and flowers in the room.

Downloads

Download data is not yet available.

References

Asbar, Y., & Saptari, M. A. (2018). Analisa dalam mengukur kualitas pelayanan terhadap kepuasan konsumen menggunakan metode PIECES. Jurnal visioner & strategis, 6(2).

Uneputy C. C. 2016. Faktor-Faktor Yang Mempengaruhi Tingkat Kepuasan Masyarakat Terhadap Pelayanan Kesehatan Di Puskesmas Waihaong Dan Puskesmas Latuhalat. Skripsi. Ambon: Universitas Pattimura.

Kumayza & Nurhadi, T. 2014 "Analisis kualitas pelayanan pada kantor kecamatan tenggarong kabupaten kutai kartanegara." MAHAKAM: Jurnal Ilmu-Ilmu Sosial 3.1.

Nababan, M. C., Listiawaty, R., & Berliana, N. (2020). Analisis Kualitas Pelayanan Terhadap Kepuasan Pasien Di Puskesmas X Kota Jambi. Jurnal Kesmas Jambi, 4(2), 6-16.

Lesmana, R. (2019). Pengaruh Kualitas Produk Dan Kualitas Pelayanan Terhadap Kepuasan Konsumen Pt. Radekatama Piranti Nusa. Jurnal Pemasaran Kompetitif, 2(2), 115-129.

Maramis, F. S., Sepang, J. L., & Soegoto, A. S. (2018). Pengaruh Kualitas Produk, Harga Dan Kualitas Pelayanan Terhadap Kepuasan Konsumen Pada Pt. Air Manado. Jurnal EMBA: Jurnal Riset Ekonomi, Manajemen, Bisnis Dan Akuntansi, 6(3).

Nagara, N., Erlina, P. & Akmal, S. Analisis Peningkatan Kualitas Pelayanan Dengan Metode Servqual Dan Triz (Studi Kasus Pada “Cafe XYZ). Juminten: Satisfaction and Marketing Mix Jurnal Manajemen Industri dan Teknologi, 2020, 1.1: 76-86.

Poceratu, I. Ch., & Maitimu, N. E.. (2022) "APLIKASI METODE SERVICE QUALITY DALAM MENGANALISIS KUALITAS PELAYANAN PT. PLN (PERSERO) PLTD POKA AMBON." ALE Proceeding 5: 121-128.

Yuswandi, D. & Supriyanto, H. "Analisis Perbaikan Kualitas Layanan Penjualan Menggunakan Metode Servqual dan TRIZ Untuk Menciptakan Loyalitas Konsumen Pada CV. XYZ." Prosiding Seminar Nasional Sains dan Teknologi Terapan. Vol. 9. No. 1. 2021.

Published
2024-09-01
How to Cite
Poceratu, I., Rahanra, I., & Lekatompessy, J. (2024). Optimalisasi Kualitas Pelayanan Jasa Menggunakan Metode Service Quality dan TRIZ. ARIKA, 18(2), 104-111. https://doi.org/10.30598/arika.2024.18.2.104
Section
Articles